By Staff Writer
B2B Prime Services MENA Limited has been authorised by the Dubai Financial Services Authority (DFSA) to operate from the Dubai International Financial Centre (DIFC).
The licence, effective August 15, 2025, allows the firm to deal as both agent and principal, and to hold and control client assets.
Executives say the move cements the company’s Gulf strategy, giving institutional clients the trust, governance, and liquidity they need.
B2B Prime Services MENA Limited, a subsidiary of the B2PRIME Group, announced its formal authorisation from the Dubai Financial Services Authority (DFSA). The licence, effective August 15, 2025, allows the company to act as both an agent and principal in investment dealings, while also holding and controlling client assets, all under one of the world’s most respected regulatory frameworks.
According to the official announcement, the decision to set up in the Dubai International Financial Centre (DIFC) was a deliberate move to strengthen the group’s position across the Gulf and wider MENA region. Ranked as the 12th largest financial centre globally, the DIFC is recognised for its robust oversight and English-language courts, which are known for predictable, contract-based enforcement.
This strong legal foundation is paired with DFSA’s internationally aligned standards. As a signatory to IOSCO’s Multilateral Memorandum of Understanding and an active member of bodies like the BCBS and IAIS, the DFSA ensures that institutions entering Dubai can operate under rules that counterparties worldwide already trust.
Eugenia Mykuliak, Founder & Executive Director of B2PRIME Group, described the significance of the authorisation:
“Institutions want certainty and scale and DFSA authorisation delivers exactly what we need — a recognised rulebook, accountable governance and tested controls. Our job is the scale: deep liquidity, clean integrations and faster time-to-market. The DIFC is now our launchpad to lead the way across MENA.”
From its new base in the DIFC, B2B Prime Services MENA will provide services to banks, regulated financial institutions, asset managers, hedge funds, and other professional counterparties across the region.
The DFSA licence gives the firm the ability to hold and control client assets — a responsibility it says will be met with the highest standards of governance, including full segregation of funds, daily reconciliation, and independent audits. On the execution side, the company will offer multi-asset liquidity, transparent pricing, and strict Best Execution oversight, ensuring institutions have the compliant access and scale they need.
Alex Tsepaev, Chief Strategy Officer of B2PRIME Group, added:
“DFSA authorisation in the DIFC is the institutional green light for our Gulf strategy. It gives counterparties the governance they demand – client-asset protection, audited controls, and a trusted legal framework – while B2PRIME delivers what matters on the desk: deep liquidity, transparent pricing and execution quality across the region.”
